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Alex Fisher sits on the Board and serves as a strategic advisor to the organization. She brings her decades of hands-on experience in seniors housing sales and technology to the team and is a tireless advocate for improving the lives of older adults.

Alex’s experiences working with older adults led her to co-found Sherpa CRM, the senior living industry’s first CRM and sales enablement platform whose design and functional specifications promote connection in senior housing sales relationships. She is motivated by helping senior living sales professionals understand why their work is so important to the cultural and financial health of their organizations.

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